BritanniaBreads & Bakery#13 of 15 in categoryRating 3/5

Britannia Milk Bread

Red flags

  • Red flag: High added sugar (11.3g per 100ml)
  • Red flag: Refined flour (maida) base
  • Red flag: Contains Calcium Propionate

Green flags

  • Green flag: High protein (6.6g per 100ml)

Ingredients, decoded

19 listed
  • Refined Wheat Flour (Maida)
  • Water
  • Sugar
  • Milk Solids (3.5%)
  • Yeast
  • Refined Soyabean Oil
  • Iodized Salt
  • Soya Flour
  • Preservatives (E282, E200)
  • Vital Wheat Gluten
  • Emulsifiers (E471, E481, E472)
  • Stabilizer (E412)
  • Calcium Salt
  • Dough Conditioner (E516)
  • Nature Identical Flavour
  • Acidity Regulator (E260)
  • Flour Treatment Agent (E510)
  • Antioxidant (E300)
  • Vitamins (B1, B3, B6, B12, Folic Acid)
ConcernWorth watchingIn label order. Tap a highlighted one to learn more.

[F] CC3

Nutrition per 100 ml
CNutritionCIngredients3Risk
VerdictFAIR
Energy278 kcal
Protein6.6 g
Carbohydrates59.2 g
Total sugars14.4 g
Added sugars11.3 g
Total fat1.7 g
Saturated fat0.3 g
Trans fat0.02 g
Sodium242 mg
Calcium154.5 mg
Vitamin B10.3 mg
Vitamin B32.1 mg
Vitamin B60.3 mg
Folic acid59 µg
Vitamin B120.5 µg
Highlighted values exceed FSSAI and UK FSA front of pack thresholds.

Our take

CleanPlate review

Soft, sweet and heavily engineered.

Britannia Milk Bread is a white sandwich loaf made from maida with a little milk solids and quite a lot of sugar. It is fortified with calcium and B vitamins.

CleanPlate scores it [F]CC3. The C for nutrition depends on fortification; without it, the grade would be D. The C for ingredients reflects a long additive list. The 3 for risk comes mainly from added sugar.

Claims vs reality

What the pack says, checked against the ingredient list and nutrition panel.

  • Product name

    “Milk Bread”

    Partly true

    Milk solids are 3.5% of the loaf. It is mainly maida and sugar.

How CC3 breaks down

Each grade is scored on its own. Here are the label numbers behind each one, per 100 ml.

How we score →
01 Nutritional valueA to E
C

Adequate nutrient density

Protein
6.6 g
Fibre
Not declared
Vitamins and minerals
6 declared
Energy
278 kcal

Scored on eight nutrients (protein, fibre, calcium, iron, vitamins A, C, D and zinc), per 100 g and per 100 kcal.

02 Ingredient & label integrityA to E
C

Mixed processing and additives

Base
Refined Wheat Flour
Main fat
Refined Soyabean Oil
Sweeteners
Sugar
Additives
10
Flagged
Maida, Calcium Propionate

Scored on six things: base processing, fat quality, sweeteners, additives, colours and flavours.

03 Risk nutrients1 to 5
3

Moderate risk

Added sugar
11.3 g
Sodium
242 mg
Saturated fat
0.3 g
Trans fat
0.02 g

Scored on added sugar, sodium and saturated fat, with a penalty for trans fat.

[F] Added vitamins or minerals meaningfully lift this product's nutrition grade. Without them it would score lower.

A closer look

Does the label add up?

Milk solids are only 3.5%. The base is maida, and the protein multiplier reflects that. Fibre is not declared.

Added sugar is 11.3 g of 14.4 g total sugar per 100 g. The additives include preservatives E282 and E200, emulsifiers E471, E481 and E472, and several dough conditioners. Calcium and B vitamins are added.

Ingredients to watch

  • Added sugarWorth watching

    11.3 g per 100 g. Four slices carry more than a teaspoon of added sugar.

  • Additive loadWorth watching

    Ten functional additives, including calcium propionate (E282) and three emulsifiers.

  • Refined flour baseWorth watching

    Maida gives little fibre and a quick rise in blood sugar.

Common misconceptions

Myth: "Milk bread is made with lots of milk"

Milk solids are 3.5% of the loaf. It is essentially a sweetened white bread.

Myth: "Fortified means nutritious"

The added vitamins lift the score, but the base is still refined flour and sugar.

How often, and how

  • ChildrenOccasional; whole wheat bread is a better daily choice
  • AdultsPair with protein and vegetables
  • DiabeticsLimit; choose a whole grain loaf

Smarter ways to eat it

Add protein and fibre

Egg, paneer or peanut butter with cucumber slices makes a more balanced sandwich.

Swap for everyday use

Keep this for occasional treats and use a whole wheat loaf daily.

Common questions

Is Britannia Milk Bread healthy?

Britannia Milk Bread scores CC3 (Fair) on CleanPlate, which makes it an occasional-use product, where the concerns start to outweigh the positives. The main concerns are: High added sugar (11.3g per 100ml); Refined flour (maida) base; Contains Calcium Propionate. On the plus side: High protein (6.6g per 100ml).

What does the CC3 score mean?

The first letter (C) grades nutritional value: adequate nutrient density. The second letter (C) grades ingredient and label integrity: mixed processing and additives. The number (3) grades risk nutrients (sugar, sodium, saturated fat): moderate risk. The [F] means added vitamins or minerals meaningfully lift the nutrition grade.

Which ingredients in Britannia Milk Bread should I watch?

Refined Wheat Flour (Maida) (Maida), Preservatives (E282, E200) (Calcium Propionate).

Last reviewed September 26, 2026. Scored with the CleanPlate method from the published label.

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