BritanniaBiscuits & Cookies#2 of 10 in categoryRating 3/5

Britannia NutriChoice Digestive High-Fibre Biscuit

Red flags

  • Red flag: High added sugar (12.1g per 100g)
  • Red flag: High saturated fat (10.3g)
  • Red flag: Palm oil listed
  • Red flag: Contains Maltodextrin

Green flags

  • Green flag: Source of protein (9.3g)
  • Green flag: High fibre (6.7g)

Ingredients, decoded

16 listed
  • Wheat Flour (Atta 65.5%)
  • Refined Palm Oil
  • Sugar
  • Wheat Bran (2.6%)
  • Maltodextrin
  • Milk Solids (Milk Products)
  • Whey Powder (Milk Products)
  • Invert Sugar Syrup
  • Raising Agent (INS 503(ii))
  • Raising Agent (INS 500(ii))
  • Iodised Salt
  • Emulsifier (INS 322(i))
  • Emulsifier (INS 471)
  • Malt Extract
  • Nature Identical & Artificial Flavouring Substance (Vanilla)
  • Dough Conditioner (INS 223)
ConcernWorth watchingIn label order. Tap a highlighted one to learn more.

CB4

Nutrition per 100 g
CNutritionBIngredients4Risk
VerdictFAIR
Energy483 kcal
Protein9.3 g
Carbohydrates68 g
Total sugars12.7 g
Added sugars12.1 g
Dietary fibre6.7 g
Total fat20.8 g
Saturated fat10.3 g
Trans fat0 g
Cholesterol0.1 mg
Sodium362 mg
Highlighted values exceed FSSAI and UK FSA front of pack thresholds.

Our take

CleanPlate review

The high-fibre claim is true. It is still a biscuit.

NutriChoice Digestive sits in the health aisle of the biscuit shelf. Some of that reputation is earned: it genuinely leads with whole wheat and delivers real fibre. The rest of the recipe is a regular biscuit.

CleanPlate scores it CB4. The C for nutrition reflects good fibre and protein offset by high calories and no declared micronutrients. The B for ingredients rewards atta as the main flour. The 4 for risk comes from palm oil saturated fat, added sugar and sodium together.

Claims vs reality

What the pack says, checked against the ingredient list and nutrition panel.

  • Product name

    “High-Fibre”

    Holds

    6.7 g of fibre per 100 g, just above the 6 g threshold, from atta and 2.6% wheat bran.

  • Product name

    “Digestive”

    Be careful

    "Digestive" is a biscuit style, not a health claim. It is still 483 kcal per 100 g with palm oil and 12.1 g added sugar.

How CB4 breaks down

Each grade is scored on its own. Here are the label numbers behind each one, per 100 g.

How we score →
01 Nutritional valueA to E
C

Adequate nutrient density

Protein
9.3 g
Fibre
6.7 g
Vitamins and minerals
None declared
Energy
483 kcal

Scored on eight nutrients (protein, fibre, calcium, iron, vitamins A, C, D and zinc), per 100 g and per 100 kcal.

02 Ingredient & label integrityA to E
B

Good, few concerning additives

Base
Wheat Flour
Main fat
Refined Palm Oil
Sweeteners
3 types
Additives
5
Flagged
Palm oil, Maltodextrin
Artificial flavour or colour
Yes

Scored on six things: base processing, fat quality, sweeteners, additives, colours and flavours.

03 Risk nutrients1 to 5
4

High risk

Added sugar
12.1 g
Sodium
362 mg
Saturated fat
10.3 g
Trans fat
0 g

Scored on added sugar, sodium and saturated fat, with a penalty for trans fat.

A closer look

Does the label add up?

"High-Fibre" checks out: 6.7 g per 100 g meets FSSAI's threshold for a high fibre claim. Wheat bran (2.6 percent) and atta do the work.

"Digestive" is a traditional biscuit style, not a health claim. The list also includes maltodextrin, invert syrup, two emulsifiers, artificial vanilla and a dough conditioner (INS 223, sodium metabisulphite).

Ingredients to watch

  • Refined palm oilWorth watching

    The second ingredient and the source of most of the 10.3 g of saturated fat per 100 g.

  • Sugar and invert syrupWorth watching

    12.1 g of added sugar per 100 g, above FSSAI's high threshold for solid food.

  • Dough conditioner (INS 223)Worth watching

    Sodium metabisulphite, a sulphite. Fine for most people, but those sensitive to sulphites should note it.

Common misconceptions

Myth: "Digestive biscuits help digestion"

The name is a style, not a promise. The fibre helps a little, but the sugar and palm oil come with it.

Myth: "It is a diet biscuit"

At 483 kcal per 100 g it is about as calorie dense as other biscuits. It is a better biscuit, not a low calorie one.

Myth: "High fibre means it is healthy"

The fibre is real and useful. Healthy depends on the whole recipe, and this one still carries palm oil and added sugar.

How often, and how

  • Healthy adultsTwo or three with tea, a better pick than cream biscuits
  • ChildrenFine occasionally
  • DiabetesTwo at most, with protein

Smarter ways to eat it

Pick it over cream biscuits

If you are choosing a biscuit anyway, this one brings far more fibre than a cream sandwich biscuit.

Pair with protein

Two biscuits with a small bowl of curd or a boiled egg make a more balanced snack than a handful alone.

Common questions

Is Britannia NutriChoice Digestive High-Fibre Biscuit healthy?

Britannia NutriChoice Digestive High-Fibre Biscuit scores CB4 (Fair) on CleanPlate, which makes it an occasional-use product, where the concerns start to outweigh the positives. The main concerns are: High added sugar (12.1g per 100g); High saturated fat (10.3g); Palm oil listed; Contains Maltodextrin. On the plus side: Source of protein (9.3g); High fibre (6.7g).

What does the CB4 score mean?

The first letter (C) grades nutritional value: adequate nutrient density. The second letter (B) grades ingredient and label integrity: good, few concerning additives. The number (4) grades risk nutrients (sugar, sodium, saturated fat): high risk.

Which ingredients in Britannia NutriChoice Digestive High-Fibre Biscuit should I watch?

Refined Palm Oil (Palm oil), Maltodextrin (Maltodextrin).

Last reviewed June 19, 2026. Scored with the CleanPlate method from the published label.

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